Crafting a Soulful Brand Strategy and Voice
Crafting a soulful brand means leading with your heart and your values, doing what feels good and avoiding exploitative marketing tactics
How Finding Clients Is Like Dating
Part of having an ethical values-driven business means finding ways to attract clients that share your world-view… not unlike dating!
Where’s the Middle of Your Story?
A good story needs a beginning, a middle and an end, but so much context around small biz success seems to be missing! So where’s your middle?
Are Ethical Businesses held to a Higher Standard?
If ethical and conscious brands are held to a higher standard than everyone else, why would you make that declaration in the first place?
How to Avoid Investment Fatigue
In a world where small business owners are constantly being sold something, how do we avoid overspending and overinvesting?
How to Avoid Buyer’s Remorse with Clients
Ethical marketing and leading with your values is more than just talking the talking; you have to walk the walk too
Hi! I'm Laura (she / her) and I help conscious creatives create a remarkable digital presence that stands out and leads from the heart! Less of them, and more of you.
Get in touch if you'd like to get to know me better, or find out how we can work together!
![Presenting: The Matriarchy ๐น
Recently I've had the honour of working with Feminist Caregiver Coach, Allison from @wearethematriarchy on her branding and website, preparing her for the launch of her powerful new coaching program, Fierce Care ๐ช
Utilising bold, feminine colours with striking street art and collage inspired aesthetics, we are well on our way to creating a personality-driven brand that leads with Allison's values and heart so her dream clients always know they're in the right place. There's plenty more to come from this project and from Allison, so stay tuned!
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Ready for your own soulful website that signals to your ideal clients loud and clear "yes! you're in the right place!"? Flick me a DM > @laurafcreates > to find out how we could create something remarkable together.
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[Image description: a series of four slides with a screenshot of the home page of The Matriarchy spread across]
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