Website Design and Content Planning that reflects who you truly are
Are you ready to feel confident in your digital presence?
Do you feel like your website and content don’t really reflect who you are as a person and a business?
Are you feeling lost in your own brand?
When your website and content is out of date, unplanned or doesn’t reflect who you truly are, you struggle to feel confident in your business and what you have to offer.
All too often we get caught up doing all the things for our clients and customers and forget to focus on what our business needs in order to grow. If a cohesive, consistent and authentic digital presence is what you’ve been missing, then you’re not alone!
Feeling confident in your digital presence is an essential part of growing and connecting with your audience.
Custom Website Design and Content Planning that is as unique as you and your brand.
Gain clarity in your digital presence, be confident in your messaging and save time in your business, with website design and content that engages users and reflects who you truly are.
Website Design package
Get a beautiful, functional website that reflects who you are, and keeps your audience coming back for more.
This package includes a custom website designed and built in WordPress, in line with existing brand guidelines and aesthetics.
WordPress training is included, as well as 2 weeks unlimited email support after launch.
Starts from $2500 AUD
Website Management package
Feel confident that your website delivers an excellent first, second and third impression to your audience.
Receive on-going website support including maintenance and updates based on real user experience analysis, along with security checks, blog uploads and more.
Starts from 1000 / month AUD. Minimum 6 months
Optional add-on for Website Design clients only.
Content Planning package
Fight the “I have nothing to say” panic and arm yourself with the tools to develop on-brand content ideas for years to come.
Establish your brand voice and get at least 3 months worth of content ideas. Get the foundation needed to feel confident in your messaging and build a real connection with your audience.
Starts from $3000 AUD
“ From the design and development of our website, to the design of our business cards and other marketing collateral, Laura delivered projects that brought our brand to life.
We came to Laura with big hopes and unrealistic deadlines when work with another designer fell through. Laura didn’t just meet our tight deadlines – she absolutely nailed each brief. Her experience in marketing and love for branding and design shone through in everything she did. It’s an amazing thing to find someone like Laura who just gets what your brand needs and delivers every time.”
– Lorelei, Social Weaver
Website Design package
Get a website you can feel proud of! Whether you’re new on the scene, a recovering DIYer or it’s just been a minute since you’ve had a designer’s eyes on your website, you can rest easy with this inclusive package.
Finally feel confident in yourself and your brand with a website that looks good, feels amazing and keeps your users engaged.
- 1:1 strategy chat with me to go over exactly what you need on your website!
- Custom WordPress design consistent with existing brand guidelines and aesthetic
- Desktop and mobile optimisation to ensure your site looks fab on any device
- All required static pages, such as services, contact, about and home page
- Text editing of all existing content for consistency (and just another set of eyes on the spelling and grammar!)
- Set up blog / news section
- Social media integrations; feeds, links and video embedding as required
- Essential plugins installed to ensure your website runs smoothly
- 1hr WordPress training to introduce you to your new site
- Unlimited email support for 2 weeks following launch for any questions you might have about how to use your new site.
Copywriting and brand guideline packages are also available upon consultation!
Starts from $2500 AUD
Website Management package
Optional add-on for Website Design clients only.
Feel confident that your website functions well and delivers an excellent first, second and third impression to your audience.
Focus on running your business, knowing your website delivers the best possible experience to your users and best possible return on investment to your business.
On top of your custom designed and developed WordPress website, receive on-going website support including maintenance and updates based on real user analysis. This package includes security checks, on-going search engine optimisation, blog uploads, A/B testing, user heat mapping, user experience analysis and more.
- Monthly health checks (spam, 404 errors, redirects) to keep your site functional and user friendly
- Security checks and data back up, to ensure your website is never lost
- Keep your site up to date with blog post or product uploads
- Google Analytics and Search Console analysis to measure the performance of your wider digital marketing plan
- Ongoing testing of website user experience to ensure your audience finds what they need, when they need it
- A/B button testing for more conversions
- Design and content adjustments based on analysis
Starts from $1000 AUD per month with a minimum 6 month investment
Content Mentoring and Planning package
Comprehensive content planning, that establishes your voice and values, and drives you towards content creation that feels holistic and honest.
Dive deep into what you’re really trying to say online, and discover the confidence to say it your way. Develop a real connection with your audience, by figuring out exactly who they are, what they want and how you can deliver it to them.
This package will not only give you a brand voice that will last the lifetime of your business as it exists today, but will give you at least 3 months worth of content ideas that will cement you as a thought leader in your field.
Plus, you’ll be armed with the tools and knowledge you need to continue developing content ideas that connect you with your audience for years to come.
- 4 x 1:1 consultation calls with me. We’ll talk about where you are and where you’d like to go, with progress calls along the way to make sure we’re kicking goals together
- Plus get unlimited WhatsApp contact with me throughout
- An in-depth look at your existing content and where there is room for improvement
- We figure out what your story is and establish guidelines for telling that story to your audience
- Walk away with 3 months worth of content ideas, for any platform
- A brand identity / voice that will last you the life of your brand
- The tools you need to feel confident in your messaging
- Grow your way, using a voice that feels like your own; not a manufactured cookie cutter version!
- Become a real part of your brand instead of it being a distant extension of you
- The foundation needed for building a real connection with your audience that will get you engagement and replies like these:
Starts from $3000 AUD
Ready to feel confident in your online presence?
Hey!
I’m Laura, and I used to be just like you. I knew I had something important to say but I didn’t really know where to start.
My website didn’t truly reflect who I am (just who I was trying to be) and my content spoke to so many people, in the end it spoke to no one. My head was so full of how everyone else did things, I forgot to let me into my brand and my online presence.
By breaking down my values, my target audience and my intention, I was able to build an online presence I feel proud of and confident in.
With my 8+ years experience in digital marketing and content creation, I am excited to help female and non-binary entrepreneurs get the same feeling of pride and satisfaction in their digital presence.
I can’t wait to get to know you, your brand and your vision for your future and put that into a cohesive digital presence you can feel proud of.
FAQs
How long does it take to get my new website?
I pride myself on truly getting to know my clients, which means I only take on a handful of websites at a time so I can dedicate my full attention to you and your needs. For basic websites, from ideation to launch, I aim to deliver within 30 days.
I don’t have a brand identity yet! Can you help?
Absolutely. Brand identity and guideline add-ons are available for all clients on any package upon consultation.
I just want a brand identity though!
Sorry, no! This service is only available as an add-on at the moment.
Can I get an e-commerce site set up?
Sure! Additional costs apply, but we’ll discuss all that on our initial consultation call.
Will you write my content for me?
Part of showing up for your business is showing up as you; and that won’t work if I’m doing it for you! The content mentoring package is designed to give you the tools you need to create content for yourself, consistently and with confidence for years to come.
However, copywriting add-ons for website design clients are available upon consultation.
Will you work on a platform other than WordPress?
WordPress is my first love and I am a strong advocate of it, both for it’s flexibility and SEO performance. There’s no need to worry about the learning curve, as I provide WordPress training and on-going email support following the launch of your new website.
However, I am happy to discuss alternatives with you during our initial consultation if you’re not convinced!
Can you host my website for me?
No I’m sorry, but I’m happy to walk you through finding a suitable host and get you set up with them. Having a direct line to your host in the rare event that I am unavailable (perhaps flying somewhere new!) is so essential in the event of website outage.
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“Laura is quietly confident, and a wonderful calm influence at stressful or busy times.
I have thoroughly enjoyed working with Laura for the past couple of years. She is reliable, hardworking and personable yet professional, with good business acumen. Laura has supported my team across the marketing mix, providing services in website creation and development, social media planning, product collateral updates and the launch of our online training academy.”
– Hilary, Tollring
My brand identity packages are for you if:
You’re ready to shrug off all the “should do’s” and “don’t do’s” of building a business online and grow your audience in a real and authentic way.
You want to foster a real connection with your audience, via websites and content that truly reflect who you are and what you stand for.
You want to gain the confidence to show up online consistently, honestly and with pride in your messaging and aesthetic.
You want to feel supported throughout the entire website and content creation process; and beyond if you so choose!
You are ready to show up and do the work required to build a lasting digital presence that creates real relationships.
If you’re not ready to truly show up for your business, figure out who your audience is and what they truly want, then I am not for you!
Get a digital presence you can be proud of.