The Journal

Everything you need to know about me, WordPress, website design and branding.
March 24, 2021
Custom Brand Strategy for Wellness Brand Collagenius

Custom brand strategy, website design and website copy for a new sustainable, collagen supplement brand, Collagenius Australia

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March 3, 2021
Where's the Middle of Your Story?

A good story needs a beginning, a middle and an end, but so much context around small biz success seems to be missing! So where's your middle?

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January 15, 2021
When is it time to Verbose in Web Copy?

Usually, less is more in web copy, except when it's time to give your audience the full story and understand why you're an authority.

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September 25, 2020
Why Less is More in your DIY Web Copy

If I was on a rooftop, or like a mountain somewhere and I could yell some friendly advice to every small business owner out there, this is what it'd be: You probably have too many words on your website.

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I acknowledge the First Nations people as the Traditional Owners of the land on which I live and work, i.e. Meanjin, Brisbane. Sovereignty was never ceded.
Copyright © 2022 Laura F Gosney ABN: 88 413 183 164
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