In another life, I probably would have been a linguist. So in order to bring my two loves (words and design) together, I created the Merriam-Webster Word of the Day Brand Challenge. In this challenge, I take the Merriam-Webster Dictionary word of the day, and create a brand based on that word and it's meaning.
On the 24th September 2021, I got "Hobnob". This is what happened next!
Since Hobnob means to meet as friends, I immediately thought of a fun, colour filled space for friends to meet and hang out, enjoy some sunshine and have a drink. I leant into the retro beach vibes with funky pastel colours and fun patterns.
Think sun-soaked decks, delicious cocktails and lots of laughs.
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Hi, I'm Laura
I create beautiful, personality-packed brands and websites that reflect your remarkable.
From showcasing your services or converting your customers, to building a life you love – design is at the heart of it all. And my strategic (yet aesthetic) design approach combines form, function and flavour to fashion your dreams into reality.
I acknowledge the First Nations people as the Traditional Owners of the land on which I live and work, i.e. Meanjin, Brisbane. Sovereignty was never ceded.
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