Hobnob

where friends meet
Brand and Logo Design Passion Project
Hobnob; to come or be together as friends.

In another life, I probably would have been a linguist. So in order to bring my two loves (words and design) together, I created the Merriam-Webster Word of the Day Brand Challenge. In this challenge, I take the Merriam-Webster Dictionary word of the day, and create a brand based on that word and it's meaning.

On the 24th September 2021, I got "Hobnob". This is what happened next!
Hobnob Logo
Since Hobnob means to meet as friends, I immediately thought of a fun, colour filled space for friends to meet and hang out, enjoy some sunshine and have a drink. I leant into the retro beach vibes with funky pastel colours and fun patterns.

Think sun-soaked decks, delicious cocktails and lots of laughs.

More from the Portfolio

Laura F Gosney
Hi, I'm Laura
I create beautiful, personality-packed brands and websites that reflect your remarkable.

From showcasing your services or converting your customers, to building a life you love – design is at the heart of it all. And my strategic (yet aesthetic) design approach combines form, function and flavour to fashion your dreams into reality.
How can we work together
I acknowledge the First Nations people as the Traditional Owners of the land on which I live and work, i.e. Meanjin, Brisbane. Sovereignty was never ceded.
Copyright © 2023 Laura F Gosney ABN: 88 413 183 164

Words by Brit Stevens
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